In case you haven't noticed, QNX has hired Derek Kuhn to take over the post of VP, sales and marketing.
Derek is that rarest of birds: An engineer who totally gets marketing and PR. He groks that, to succeed, a technology business must do two things: 1) build the best mousetrap, and 2) ensure that everyone knows it. Emphasis on the everyone.
If you want evidence of Derek's marketing savvy, you don't have to look far. He was, for example, the driving force behind the LTE Connected Car, which, within days of its introduction, was covered by publications such as Wired and Scientific American, and by blogs such as Mashable and Engadget. (If you're unfamiliar with these blogs, they're currently rated the world’s #2 blog and #4 blog, respectively, by Technorati.)
Prior to joining QNX, Derek held senior positions at Alcatel-Lucent, including vice president of emerging technology & media and vice president of strategy for the Americas region in the office of the CTO/CMO. As a global business lead, he was responsible for Alcatel-Lucent’s ecosystem for emerging technologies, such as 4G mobile connectivity and wireline broadband. Earlier this year, he won Alcatel-Lucent's 2010 CEO Award.
For more details on Derek, check out the press release.